Dreama ...Website Designs

Planning your Website

  • Business Owner(s):

  • Company:

  • ABN:

  • Address:
  • Email Address:

  • Website (if applicable):

  • Phone:

  • Mobile:

  • Fax:

  • Your Business
  • 1. What industry does your business belong to?

  • 2. Does your business :

     Sell Products
     Sell a Service
     Sell Products and Services
  • 3. What is the mission or purpose of your business or organization?
  • 4. Do you have a tagline? If so, what is it?
  • 5. The purpose of the website is to:

     Inform browsers more about your business or organization?
     Hire you to perform a service
     Communicate with you
     Educate
  • Target Audience / Community
  • 6. Who is your target audience or community? (Age, gender, interests, locality)
  • 7. Who is your main competition?

    1.
    2.
    3.
  • 8. When people visit your site, what do they want?

     Information about a topic
     Information about your products, services or organisation
     To be entertained
     To comparison shop or to buy a product
     To connect with others of similar interests


    Other:
  • Image & Style
  • The visual metaphors, graphic design and colour scheme of your web site will communicate volumes to the visitor about you and your business.
  • 9. What IMAGE do you want to project?

    Affordable
    Expensive
    Casual
    Formal
    Conservative
    Friendly
    Contemporary
    Personal
    Corporate
    Serious
    Cutting Edge
    Traditional
  • 10. What STYLE do you want to communicate?

    Authoritative
    Classic
    Comforting, caring
    Delicate
    Down to Earth
    Elegant
    Energetic
    Ethnic
    Fanciful
    Festive
    Flashy
    Frivolous
    Fun
    Funky

    High tech
    Hip
    Historical
    Mellow
    Muted
    Natural
    Playful
    Powerful
    Professional
    Romantic
    Sensual
    Serene
    Soft
    Spiritual

    Other:
  • 11. What colours are you wanting to have on the website:
    1.
    2.
    3.
    4.
  • Marketing & Promotion
  • 12. Do you have any existing graphic or promotional material?

      Yes / No
  • 13. Do you have a logo?

      Yes / No
  • 14. Do you have photos that you wish to use on the web site?

      Yes / No
  • 15. How are you thinking of promoting your website:

     Paper
     Radio
     TV
     Public Speaking
     Magazine
  • Content
  • 16. Do you have an outline of the content for your site?

      Yes / No
  • 17. Is the content written?

      Yes / No / It’s in the process
  • 18. Do you need help in developing, writing and /or editing the content for your website?

      Yes / No
  • 19. If you are selling products, how many will be on your site?
  • 20. What keywords would someone type into a search engine to find you?
  • Functionality
  • 21. What special functions will you need for your web site?

    Blog
    Contact, subscription, survey or feedback forms
    Mailing list discussion group
    Mailing list for email newsletters
    Message board or forum
    Music clips
    Password protection for certain pages
    Shopping cart
    Content Management System
    Product Management System
    Video clips

    Other:
  • Timeline / Domain Name & Hosting / Maintenance & Updating
  • 22. When would you like your website to be launched?
  • 23. Have you registered a domain name?

      Yes / No
  • If you have, what is it?
  • 24. Have you decided on a hosting company?
      Yes / No
  • If you have decided, what is it?
  • Other Web Sites – (If you know of any
  • 25. Please list a few web sites that appeal to the same target audience or community, or that communicate an image or style that is similar to what you want

    1.
    2.
    3.
  • 26. Please list some of your competitor’s web sites, if you know of any. Let us know what you like and don’t like about some of these sites.

    1.
    2.
    3.
  • 27. Additional Comments